Revenue from DeadBeach Brewery “Lobo Lager” will go to El Paso Zoological Society


EL PASO, Texas (KTSM) – The El Paso Zoological Society and DeadBeach Brewery have teamed up to bring awareness about the importance of being a part of animal conservation.

DeadBeach Brewery brewed a beer for the cause called Lobo Lager. A block party will be held at DeadBeach Brewery, 406 South Durango Street on Saturday, October 30 from noon to 6:00 p.m., where anyone 21 years and older can purchase the lager.

“Animals have always had a huge part of my heart. The dedication and love the El Paso Zoo Society provides animals is unprecedented, we are excited to be a part of this partnership and encourage the community to keep animal conservation at the top of their mind.”

Gabriel Montoya, Head Brewer for DeadBeach Brewery.

Proceeds from the sales of the beer will go to the El Paso Zoological Society.

“We are so grateful for this partnership and the tremendous support we have received from DeadBeach Brewery. The Zoo Society is honored they have joined our mission of supporting the El Paso Zoo and Conservation!” said Renee Neuert, Executive Director, El Paso Zoological Society.

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