A new vegan business opened it’s doors Friday at the Fountains of Farah. Cinnaholic is known for its cinnamon rolls.
The most popular item on the menu is the Cookie Monster but you can order your roll with a variety of different toppings.
Bill Hicks, the owner, said all ingredients down to the sugar are plant based. Hicks and his wife Debra tasted the vegan rolls while in Dallas before deciding to share that flavor with El Paso.
“My wife is a vegetarian so she was all about it. I had my questions about it but I’ll tell you this cinnamon roll is fantastic. It blows any Cinnamon Roll I’ve ever had out of the water,” said Hicks.
Nineteen people were hired to work at the new location. Hicks said there are already plans to open more locations in El Paso and Las Cruces.