On the Heels of Recession
POSTED: Wednesday, November 3, 2010 - 2:26pm
UPDATED: Wednesday, November 3, 2010 - 8:26pm
One particular type of business seems to act as a gage for local economic conditions.
EL PASO - "About two week ago, this young guy got his boots from his grandfather and we refurbished them and he's using them now so that's the kind of stories people come in with."
Jose Luis Mendoza had big shoes to fill when he became a cobbler nearly 40 years ago as part of his family's business which has kept him on his toes... especially during times of economic downturn.
"People are thinking more right now with the economy as far as where their money is going. They're kind of stretching it more."
This soulman owns one of about ten shoe repair shops in El Paso and says business certainly booms on the heels of recession.
"For the ladies, we can get 7, 8 pairs repaired for about $30 compared to buying just one pair of shoes."
Mendoza says his business also shines when many want to re-boot their style and avoid getting cold feet.
"Winter is our best time for us. That's when it starts to pick up more because people start getting their boots. They get away from the sandals and all that."
The average repair will cost about $5 for women and $16 for men... so if the shoe fits... repair it.