Ruidoso,NM Has Prosperous Ski Season


POSTED: Sunday, February 19, 2012 - 10:23pm

UPDATED: Sunday, February 19, 2012 - 10:59pm

RUIDOSO - The "snow gods" blessed Ruidoso this winter, as the resort town is seeing more visitors this year.

Casey Hays and her family are at Ski Apache for the third time this year.

" We picked it up probably about 4 years ago as a family..something to do as a family," said Hays. "It's a really fun place to come and snowboard, and they have a lot of cool trails and stuff."

"Well snow is what makes the economy in a ski area, so when you have a good snow you have more people and you're (going to) have a good winter," said Ski Apache's Rick Zarndt.

"Ski Apache draws people from all over the country, those dollars come in and the people here are skiing, and then of course it filters down the restaurants and umm retail," said Lou Mcleod of Ski Apache.

Those dollars benefit the mom and pop shops on the main drag in downtown Ruidoso.

Shops like Papa Bear's Cupcake Emporium, a cupcake bakery Connie Hall opened a year and a half ago. So far, Hall said, they're just trying to keep up.

"Sometimes it gets pretty wild in here, we'll have lines out the door," she said. "It's crazy sometimes... we'll probably see that this weekend," she said.

The cupcake shop is completely family run.

"My daughter and I do every bit of the baking and the frosting and the decoration and everything."

It's safe to say she benefits from a good snow, with an influx of visitors, like Chrissy Vimini.

"We came up early yesterday to go snowboarding at Ski Apache, which was amazing and today we're just walking around town enjoying the shops," said Vimini. "It's very quaint. I feel like I'm just in this tiny mountain town kind of like lost in time. It's very cute," she said.

"What I like about it there's everything. You got the casinos, you got a couple of nice diners to go to, got some good snow this year and its always fun to to get to the top," she said.

"There's a lot of appreciation for everyone working in tandum to support the economy here," said Chrissy Vimini.

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