JCPenney is changing its look, again

JCPenney is changing its look, again
CNN
News
Wednesday, May 1, 2013 - 5:11pm

Attention shoppers! JCPenney wants you back.

The company has released a new 30 second ad on its YouTube channel saying it has made mistakes and wants its customers to return.

The ad is called "It's No Secret" and says the company listened to what customers had to say after it changed some selling strategies.

It says penney's has learned a valuable lesson.

The ad signals it will get rid of many of the changes, including its current logo.

It ends with the old one.

JCPenney hasn't said when then ad will air on tv.

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