City of Las Cruces video channel helping keep residents informed
LAS CRUCES, N.M. — The City of Las Cruces has been taking a different approach in keeping residents informed through a constantly updated online video channel.
The public can find information on what might be important to them with a lot happening in different parts of town through various city departments.
"It's a different way to get our message out," said City of Las Cruces Media Specialist Jennifer Martinez.
Martinez said staff meet at least once a month to determine what topics might be important to the community.
She and staff then shoot video, write a script and edit the video into a short clip similar to a news story that goes on the city's website.
Most city council meetings are scheduled Monday afternoons when a lot of people are at work and cannot attend.
Martinez said that's why meetings are broadcast on Comcast cable channel 20 and live streamed online and archived.
"We want everybody to be informed as to what's happening in the City of Las Cruces," Martinez said.
Las Cruces resident Mike Torres said he was familiar with the cable channel but had not seen the specific video clips on the city's website.
"This is nice," Torres said as he viewed a clip online. "You get to know more about the city."
Las Cruces hit the 100,000 population mark in the Spring of 2013 and the city has been busy developing projects throughout town.
Martinez said that's why they put together videos on projects like the intermodal transit center, city jobs and even safety tips for residents.
She added with the video clips, they are able to show residents exactly what they are referring to.
Torres said the city is doing a lot to keep residents informed.
"Most cities this size don't have a TV station and a website so we're doing pretty good," he said.